Estudymania Academy https://validator.w3.org/feed/docs/rss2.html Module 7: pdf File Module 8: pdf File Lesson 8.4: 1. What is the primary psychological driver used in Live Shopping to encourage immediate sales? 2. In the context of the Metaverse, what is a “Digital Twin”? 3. Which region is currently considered the global leader in the Live Shopping market? 4. How does the Metaverse differ from traditional e-commerce websites? 5. Which technology acts as a “bridge” by overlaying digital information onto the physical world? Lesson 8.4: Emerging Trends: Live Shopping and the Metaverse. Lesson 8.3: 1. What is the primary difference between “Rule-Based” chatbots and “Conversational AI”? 2. In personalization, what does “Collaborative Filtering” rely on to make recommendations? 3. How does “Visual Search” technology improve the e-commerce experience? 4. What is the goal of “Dynamic Pricing” algorithms in AI? 5. Which AI application is most effective at reducing return rates for apparel and home decor? Lesson 8.3: AI in E-commerce: Chatbots, Personalization, and Product Recs. Lesson 8.2: 1. What is the primary benefit of using Amazon FBA (Fulfillment by Amazon)? 2. Which search engine does eBay use to rank its listings? 3. What is the “Buy Box” on Amazon? 4. Why might a seller choose Walmart Marketplace over Amazon? 5. What does “FBM” stand for in the context of marketplace logistics? Lesson 8.2: Marketplace Expansion: Amazon, eBay, and Walmart. Lesson 8.1: 1. What is the difference between Internationalization (i18n) and Localization (l10n)? 2. Why is “Psychological Pricing” important when converting currencies? 3. In a Right-to-Left (RTL) localized website, where would you typically expect the “Back” button to point? 4. What is “DDP” (Delivered Duty Paid) in international shipping? 5. Which of the following is a “Local Payment Method” (LPM) specifically popular in the Netherlands? Lesson 8.1: Internationalization: Multi-currency and Localization. Lesson 7.4: 1. Which attribution model gives 100% of the credit for a sale to the very first channel that introduced the customer to the brand? 2. What is a major disadvantage of “Last-Click” attribution? 3. In a “Position-Based” (U-Shaped) model, which touchpoints typically receive the most credit? 4. How does “Data-Driven Attribution” (DDA) determine which channel gets credit? 5. What is an “Assisted Conversion”? Lesson 7.4: Attribution Modeling: Understanding the Path to Purchase. Lesson 7.3: 1. What does the “Ease” component of the PIE framework evaluate? 2. In an A/B test, what is “Version A” typically called? 3. Why is “Statistical Significance” important in A/B testing? 4. Which of the following is an example of a “Micro-Conversion”? 5. If 2,000 people visit a landing page and 100 people sign up for the newsletter, what is the conversion rate? Lesson 7.3: A/B Testing & Conversion Rate Optimization (CRO). Home 4 Lesson 7.2: 1. If a company spends $5,000 on marketing in one month and acquires 100 new customers, what is the Customer Acquisition Cost (CAC)? 2. Which metric is most useful for determining the immediate success of a specific Google Ads campaign? 3. What is considered the “Golden Ratio” for LTV to CAC in a healthy, scaling business? News